If you arrive at Christian Vision's UK HQ the first thing that strikes you as you walk through the door is a 54" plasma screen displaying LiveStats – a fantastically tangible way of communicating the global impact of the organisation's work.
LiveStats enables Christian Vision's donors and stakeholders to watch – in real time – people engaging with the organisation right across the globe through their websites and social media channels as they view, share and rate content, watch videos and make commitments to social action.
Stats displayed include the following:
- Total people online now
- Visitors today
- Video views
- Shared views
- Social actions
- Total reached this month
It imports and publishes stats from:
- GoSquared (live analytics monitoring service)
- Google Plus
- Add This
- VKontakte (Russian Facebook equivalent)
- And others...
Activity is displayed over Google Maps with visitors being colour classified as new, returning or active. Users can then drill down to stats by region and click through from there to view the national and international websites that visitors are interacting with.
IE has also worked with Christian Vision on a brand update and design of innovative printed comms collateral incorporating QR (Quick Response) codes.
“Everyone is really proud of the work that IE has done and thrilled to be able to show how much Christian Vision is achieving, through the Live Stats website.”
Gavin Mills, Project Support / Consultant, Christian Vision